Since his appearance in the film “My favorite villain” In 2010, the minions They became iconic characters around the world. And that is because These small, yellow beings won the hearts of adults and children with their yellow skin, glasses and incomprehensible language. It was such a phenomenon that they even starred in their own film, and this year they are back with 'Despicable me 4'.
In that context, the popular navigation app owned by Google, wazeHe decided join this fever for the return of the Minions to the big screen.
Waze joins the Minions craze
Available globally, this new Waze feature is actually aThematic update to improve the drivers' experience with the cheerful company of the Minions. The best of all? is that it is available in three languages: English, Spanish and Portuguese, giving users a choice between two different modes: the “Despicable Mode” and “Mega Despicable Mode”.
Thus, the “Despicable Mode” allows users to activate a grumpy Minion interaction during traffic jams, while the “Despicable Mega Mode” takes things one step further, with Minions shouting instructions to take alternate routes. A special touch of humor and fun for drivers, allowing them to liven up the routes and laugh with their favorite characters.
And that's not all. Personalization also extends to the vehicle icon in the app, where users can select the Gru Mobile, a rocket-powered car, like its representation on the map. To activate this Minion experience, users simply need to select the “Despicable Me 4” banner within the side menu of the Waze app.
In the past, Waze has already collaborated with celebrities to create personalized driving modesincluding the voices of tennis player Roger Federer and video game commentator Dashie. Along the same lines, the app has also stood out with experiences related to different celebrations and events, such as Ghostbusters during Halloween and a Gingerbread Man for Christmas.
So now you know: Driving doesn't have to be a boring routine. You can always activate Despicable Me 4 mode and cross the streets with the company of the Minions.